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    Sound familiar?

    The head shaking. The scratching. That smell.

    Your dog cannot tell you when wax, moisture and everyday debris are making their ears uncomfortable. Regular cleaning helps remove buildup before it becomes harder to manage.

    IMAGE
    Close-up: dog mid head-shake
    1

    The 3am head shaking

    That thump-thump down the hallway at night is often the first sign something in the ear is bothering them.

    IMAGE
    Close-up: visible brown buildup
    around the ear flap
    2

    The brown buildup

    Wipes only reach the surface. Everyday wax and debris sit further down where a cloth simply cannot get to.

    IMAGE
    Owner lifting the ear flap
    and checking inside
    3

    That unmistakable smell

    It is not always coming from their coat. Trapped moisture and buildup are the usual culprits behind the odour.

    Cleaning is not the same as treating. This is a routine cleaning rinse for everyday wax, odour and post-swim moisture — not a treatment for infections. If your dog's ear is painful, swollen, bleeding or heavily discharging, please see your vet.

    The routine

    Ear cleaning in under a minute

    No wrestling. No scrubbing. No cotton swabs pushed where they should not go. Four simple steps your dog will actually tolerate.

    VIDEO — your strongest asset

    Real demonstration of the squeeze,
    massage, shake and wipe routine.
    Show the loosened debris on the cloth.
    1

    Squeeze

    Lift the ear flap and apply the rinse as directed on the label. The soft tip means nothing rigid goes near the canal.

    2

    Massage

    Gently massage the base of the ear for around twenty seconds. This is the part that loosens buildup instead of you scrubbing at it.

    3

    Let them shake

    Step back and let your dog do the work. Shaking brings the loosened debris up and out on its own.

    4

    Wipe

    Wipe the visible area with cotton or gauze. Never push a swab down into the canal — it can pack debris further in.

    Start to finish: under 60 seconds

    Featured product

    Why a rinse

    Wipes only clean what you can reach

    Your enemy is not the vet. It is surface-level cleaning and a routine your dog dreads.

    Swipe to compare →

    Ear rinse Surface wipes Cotton swabs
    Loosens buildup Limited Limited
    Cleans beyond the ear flap Can push debris inward
    Requires hard rubbing Sometimes Yes
    Vet-recommended method For surface only Not recommended

    Veterinary guidance supports the squeeze, massage, shake and wipe process, and specifically warns against inserting cotton swabs into the canal because they may cause trauma or push debris deeper.

    IMAGE
    Clean bottle shot on soft background,
    or flat-lay with the soft applicator tip
    The formula

    Simple, gentle, and built for routine use

    We kept it restrained on purpose. Every ingredient does one clear job in a routine clean — nothing added for decoration.

    Cleansing agent

    Helps lift and loosen everyday wax and debris so it can be shaken out and wiped away, instead of needing to be scrubbed at.

    Moisturising agent

    Keeps the formula from feeling harsh or overly drying on the skin inside the ear flap, which matters if you clean regularly.

    Deodorising agent

    Helps freshen everyday ear odour caused by trapped moisture and buildup, rather than masking it with heavy fragrance.

    Soothing botanical

    Supports a comfortable routine clean, so your dog is more likely to sit still for it next time rather than bolting down the hallway.

    What we deliberately left out

    No alcohol, so it does not sting on application. No harsh detergents. This is a cleaning rinse for routine maintenance — it is not formulated or intended to treat infections, and it does not claim to.

    Is it right for your dog?

    Built for dogs whose ears need more attention

    Not every dog needs weekly cleaning — over-cleaning can irritate a healthy ear. This is for the dogs that genuinely trap more moisture and buildup than most.

    Floppy & folded ears

    Hanging and drop-ear shapes trap warmth and moisture against the canal, which is exactly where buildup collects.

    Dogs that swim

    Water after a swim or a bath sits in the ear. A quick rinse afterwards makes a simple post-swim routine.

    Visible wax buildup

    If you can see brown debris around the flap every few weeks, surface wiping is not keeping up with it.

    Dogs that hate ear day

    If yours bolts the second you reach for a wipe, a fast squeeze-and-massage routine is a much easier sell.

    Breeds that tend to need it most

    Veterinary research has found notably higher ear-disease risk in several breeds, with drop and hanging ear shapes among the contributing factors.

    Cocker Spaniel Cockapoo Labradoodle Golden Retriever Labrador Basset Hound Beagle Shar-Pei
    Questions

    Frequently asked questions

    Everything you need to know before their next ear clean.

    How often should I use it?

    It depends on the dog. Floppy-eared breeds and regular swimmers usually benefit from a clean every one to two weeks. Dogs with upright ears and no buildup may need it far less often. Over-cleaning a healthy ear can cause irritation, so go by what you actually see rather than a fixed schedule.

    Will it sting?

    The formula is alcohol-free, which is the usual cause of stinging in ear cleaners. Most dogs tolerate it without fuss. If the ear is already inflamed or broken, do not use it — that is a vet visit, not a cleaning job.

    My dog hates having their ears touched. Will this work?

    That is exactly who it is built for. There is no scrubbing and nothing rigid going into the ear. You squeeze, massage the base for about twenty seconds, then step back and let them shake it out themselves. Most of the work happens without you holding them still.

    Can I use it on my cat?

    This product is formulated and tested with dogs in mind, and everything on this page is written for dogs. Please check with your vet before using it on a cat.

    Will this cure my dog's ear infection?

    No, and we will not pretend otherwise. This is a routine cleaning rinse for everyday wax, odour and post-swim moisture. An actual infection needs a diagnosis and treatment from a vet. Cleaning can be part of ongoing maintenance afterwards, but it is not a treatment.

    What if it does not work for us?

    You are covered by a 30-day money-back guarantee. If the routine does not suit your dog, contact us and we will sort it out.

    How long does delivery take?

    Orders are dispatched within one business day. Standard delivery timeframes are shown at checkout before you pay, so there are no surprises after the order goes through.

    One last thing

    The head shaking does not fix itself

    Buildup keeps collecting whether you deal with it this week or next month. Sixty seconds now is easier than the alternative later.

    60s

    Start to finish, per ear clean

    0

    Cotton swabs required

    30 days

    Money-back guarantee

    Clean Their Ears

    Free shipping on 2 or more · Dispatched within 1 business day

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