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    Fureva Anti-Itch Ear Rinse

    Soothe and cleanse your pet's ears with our gentle, veterinary-approved formula. Perfect for relieving itching and preventing infections.
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    Sarah Johnson

    "This product exceeded my expectations. Highly recommend!"

    Sarah Johnson

    Emma Williams

    "Outstanding quality and service. Will definitely shop here again."

    Emma Williams

    Michael Chen

    "Fantastic experience from start to finish. Love my purchase!"

    Michael Chen

    Is it right for your dog?

    Built for dogs whose ears need more attention

    Not every dog needs weekly cleaning — over-cleaning can irritate a healthy ear. This is for the dogs that genuinely trap more moisture and buildup than most.

    Floppy & folded ears

    Hanging and drop-ear shapes trap warmth and moisture against the canal, which is exactly where buildup collects.

    Dogs that swim

    Water after a swim or a bath sits in the ear. A quick rinse afterwards makes a simple post-swim routine.

    Visible wax buildup

    If you can see brown debris around the flap every few weeks, surface wiping is not keeping up with it.

    Dogs that hate ear day

    If yours bolts the second you reach for a wipe, a fast squeeze-and-massage routine is a much easier sell.

    Breeds that tend to need it most

    Veterinary research has found notably higher ear-disease risk in several breeds, with drop and hanging ear shapes among the contributing factors.

    Cocker Spaniel Cockapoo Labradoodle Golden Retriever Labrador Basset Hound Beagle Shar-Pei
    The routine

    Ear cleaning in under a minute

    No wrestling. No scrubbing. No cotton swabs pushed where they should not go. Four simple steps your dog will actually tolerate.

    1

    Squeeze

    Lift the ear flap and apply the rinse as directed on the label. The soft tip means nothing rigid goes near the canal.

    2

    Massage

    Gently massage the base of the ear for around twenty seconds. This is the part that loosens buildup instead of you scrubbing at it.

    3

    Let them shake

    Step back and let your dog do the work. Shaking brings the loosened debris up and out on its own.

    4

    Wipe

    Wipe the visible area with cotton or gauze. Never push a swab down into the canal — it can pack debris further in.

    Featured product

    Sound familiar?

    The head shaking. The scratching. That smell.

    Your dog cannot tell you when wax, moisture and everyday debris are making their ears uncomfortable. Regular cleaning helps remove buildup before it becomes harder to manage.

    Cocker spaniel shaking its head1

    The 3am head shaking

    That thump-thump down the hallway at night is often the first sign something in the ear is bothering them.

    Close-up of wax buildup inside a dog's ear2

    The brown buildup

    Wipes only reach the surface. Everyday wax and debris sit further down where a cloth simply cannot get to.

    Owner lifting a dog's ear flap to check inside3

    That unmistakable smell

    It is not always coming from their coat. Trapped moisture and buildup are the usual culprits behind the odour.

    Cleaning is not the same as treating. This is a routine cleaning rinse for everyday wax, odour and post-swim moisture — not a treatment for infections. If your dog's ear is painful, swollen, bleeding or heavily discharging, please see your vet.

    fureva Pet Ear Rinse 118ml bottle beside a wet labrador by a pool
    The formula

    Simple, gentle, and built for routine use

    We kept it restrained on purpose. Every ingredient does one clear job in a routine clean — nothing added for decoration.

    Cleansing agent

    Helps lift and loosen everyday wax and debris so it can be shaken out and wiped away, instead of needing to be scrubbed at.

    Moisturising agent

    Keeps the formula from feeling harsh or overly drying on the skin inside the ear flap, which matters if you clean regularly.

    Deodorising agent

    Helps freshen everyday ear odour caused by trapped moisture and buildup, rather than masking it with heavy fragrance.

    Soothing botanical

    Supports a comfortable routine clean, so your dog is more likely to sit still for it next time rather than bolting down the hallway.

    What we deliberately left out

    No alcohol, so it does not sting on application. No harsh detergents. This is a cleaning rinse for routine maintenance — it is not formulated or intended to treat infections, and it does not claim to.

    Sarah M.
    "This product has completely transformed my dogs life. Recommended"

    Sarah M.

    Jarred L.
    "Quality product with great customer service. 3rd order placed thanks"

    Jarred L.

    James T.
    "Both dogs loving it!"

    James T.

    Questions

    Frequently asked questions

    Everything you need to know before their next ear clean.

    How often should I use it?

    It depends on the dog. Floppy-eared breeds and regular swimmers usually benefit from a clean every one to two weeks. Dogs with upright ears and no buildup may need it far less often. Over-cleaning a healthy ear can cause irritation, so go by what you actually see rather than a fixed schedule.

    Will it sting?

    The formula is alcohol-free, which is the usual cause of stinging in ear cleaners. Most dogs tolerate it without fuss. If the ear is already inflamed or broken, do not use it — that is a vet visit, not a cleaning job.

    My dog hates having their ears touched. Will this work?

    That is exactly who it is built for. There is no scrubbing and nothing rigid going into the ear. You squeeze, massage the base for about twenty seconds, then step back and let them shake it out themselves. Most of the work happens without you holding them still.

    Can I use it on my cat?

    This product is formulated and tested with dogs in mind, and everything on this page is written for dogs. Please check with your vet before using it on a cat.

    Will this cure my dog's ear infection?

    No, and we will not pretend otherwise. This is a routine cleaning rinse for everyday wax, odour and post-swim moisture. An actual infection needs a diagnosis and treatment from a vet. Cleaning can be part of ongoing maintenance afterwards, but it is not a treatment.

    What if it does not work for us?

    You are covered by a 30-day money-back guarantee. If the routine does not suit your dog, contact us and we will sort it out.

    How long does delivery take?

    Orders are dispatched within one business day. Standard delivery timeframes are shown at checkout before you pay, so there are no surprises after the order goes through.

    One last thing

    The head shaking does not fix itself

    Buildup keeps collecting whether you deal with it this week or next month. Sixty seconds now is easier than the alternative later.

    60s

    Start to finish, per ear clean

    0

    Alcohol in the formula

    30 days

    Money-back guarantee

    Free shipping on 2 or more · Dispatched within 1 business day

    LOVED BY DOGS. TRUSTED BY THEIR HUMANS.

    See why dog owners are making Fureva part of their regular ear-care routine.

    "
    Fureva has been a game-changer for my dog's ear health. The gentle formula works wonders, and Max hasn't had an ear infection since we started using it. Highly recommend to all pet parents!

    Sarah Mitchell

    "
    I was sceptical at first, but Fureva exceeded all expectations. Bella's ears are cleaner than ever, and she doesn't fuss during cleaning time anymore. This product is worth every penny.

    James Thompson

    "
    As a vet nurse, I've tried countless ear-care products. Fureva stands out for its premium quality and effectiveness. I recommend it to clients daily and use it on my own dogs too.

    Emma Rodriguez

    "
    Our cocker spaniel, Milo, regularly gets waxy, smelly ears and starts shaking his head. Fureva was simple to apply and helped leave his ears noticeably cleaner and fresher. The curved tip makes the whole process much easier than the drops we previously used.

    Olivia Bennett

    "
    Bella loves swimming, but the moisture always seems to bother her ears afterwards. We now use Fureva as part of her regular post-swim routine. It is quick to apply, doesn't have an overpowering smell and keeps her ears feeling much cleaner.

    Emily Harper

    "
    I was surprised by how much wax and debris came away after the first proper clean. Archie stayed calm throughout the process, and the soft squeeze tip gave me much better control. His ears now smell fresher, and he has been shaking his head far less.

    Daniel Reed

    "
    Great product.

    Michelle King

    "
    Good.

    Aaron Patel

    "
    Thanks, will be back.

    Nicole Stewart

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